Wednesday, 15 January 2014

Happy Employees

According to Tony Hsieh of Zappos, your brand is a lagging indicator of your culture.  Hence, the best marketing strategy for your company is to create an environment where employees are happy, secure, advance and thrive.  In turn, they'd beat your drum to their network and your reputation would spread.

Let's examine the flip side, how do you feel about a brand when they abruptly dismiss a friend after years of service? Or when a company continually makes bad hires?  In today's economy, the culture of people needs to be a priority especially in a people business like hospitality.

Here are a few ideas on how to create a happy environment for your staff:
  1. Hire Happy People
  2. Support their Personal & Professional Goals
  3. Trust them First
  4. Provide Proper Tools
  5. Empower & Autonomy
  6. Reward the Process not the Outcome
  7. Be Fair & Consistent
  8. Pay Properly
Happy employees equals productive employees.  Take care of your own people and they will take care of customers.  

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